Top TikTok Influencers in 2024 and How to Become One

[{"selector":"#anim-7ccf8a77-7d3e-4c9b-9548-8ddc8e4e8a59","keyframes":{"opacity":[0,1]},"delay":100,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}]

TikTok is a platform overflowing with creative content, with top influencers making thousands of dollars daily.

[{"selector":"#anim-4976d4fb-5e12-4981-9a05-4b843edce09f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(30.357142686481453%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-fdfc3603-c2d0-49a4-93d6-0349b7c4dff6","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cee6d750-0f71-47c3-8068-373bc49d463f","keyframes":{"transform":["translate3d(0px, 74.13193%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-93164ccd-053e-4312-9bde-e93dfe5b780c","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e5e00f33-05ed-4a3b-b590-b08a094af4e2","keyframes":{"transform":["translate3d(0px, 44.34188%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-589fd4d3-96f2-498d-9ab4-79cc2a16709e","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1081c0ad-6a43-412c-a34f-324778c297e1","keyframes":{"transform":["translate3d(0px, 107.34036%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

A TikTok influencer is someone with 1000 or more followers who creates the kind of content that resonates deeply with their audience.

[{"selector":"#anim-cba9ce89-d4b0-4654-966a-2f326b45d0e7 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(38.071986511145816%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-119be0be-aeeb-4009-8743-5f987bc1dca0","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-114de465-f875-448c-a46c-bbd11817e147","keyframes":{"transform":["translate3d(0px, 78.81944%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-40652817-c96a-4895-ad1a-11cb80de427e","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1d53ac3f-f83b-4d0d-8dc4-e049c515b952","keyframes":{"transform":["translate3d(0px, 46.64958%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-09f99252-50c8-4664-a477-be216cdd6a80","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5a291bd8-caf3-42dc-a4d9-27d79b87cff1","keyframes":{"transform":["translate3d(0px, 114.12770%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

TikTok launched the Creator Fund program, which pays creators based on their content performance.

[{"selector":"#anim-5cf45f67-e444-4732-8982-72c9eaebc932 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(46.61235110116339%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-adf9e686-2fbe-4b78-9981-9864a5de549a","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ce35ab09-11d8-4765-b0f4-87fc3e66880e","keyframes":{"transform":["translate3d(0px, 74.13193%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6c4b125e-10b5-4360-8c8b-712bbf22ef9c","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b729ea83-f3ac-42c7-a5bf-13c828afb5cf","keyframes":{"transform":["translate3d(0px, 44.34188%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fcc75953-4662-4e54-bfa0-b5398f2e8f8b","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-caca8284-ef89-4b8c-a660-05e6307a5f3f","keyframes":{"transform":["translate3d(0px, 92.30436%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

From dance challenges to cosplay, TikTok boasts a diverse range of influencers in every niche.

[{"selector":"#anim-b114d9e3-6c5a-43ea-b24f-ca328a5629c2 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-84911567-125e-4973-a0fe-ee3ebb4a8583","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f277cf54-f87e-40d8-a822-800ff5607b9c","keyframes":{"transform":["translate3d(0px, 74.13193%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f72c18b3-d2a5-4820-afa8-75567bc40b32","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-36d2e764-0a60-4dd5-adc3-210f5e22ee3c","keyframes":{"transform":["translate3d(0px, 44.34188%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2e2bdcf1-77bd-43c2-978f-0e8b43d7bafb","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c692b3e2-905c-4f20-a1ab-b29c98792929","keyframes":{"transform":["translate3d(0px, 128.22820%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Charli D'Amelio, the most popular TikTok influencer, has built an empire including a Hulu show, perfume line, music, and more.

[{"selector":"#anim-3e55095a-a261-465e-b824-649c84f7c340 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(7.874267679961027%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d6cbf645-94d4-462a-911a-709a9e433a7f","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9dc9d2f6-6fff-41eb-8e38-0161aa7b82b9","keyframes":{"transform":["translate3d(0px, 80.38194%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ef562d37-f5ae-4063-a588-fc82774b6050","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-244d39fd-aaee-4253-b44c-72051f731619","keyframes":{"transform":["translate3d(0px, 47.41881%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-807a64ab-3b53-4c56-930c-a410f22fe685","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7533f865-91c5-46b9-a8c0-7f4c703cedbc","keyframes":{"transform":["translate3d(0px, 107.86858%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

To become an influencer, find a niche, understand your audience, post often, hop on trends, and above all, be real!

[{"selector":"#anim-3249bad8-da04-466d-93f4-18374fb470d8 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(34.098557595818356%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f0a9f4c8-70f2-4f3d-b40e-a5d868938bf2","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5be3b9b2-161c-4c58-b802-d3cf03752f82","keyframes":{"transform":["translate3d(0px, 74.13193%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1cf4f0fe-87f9-4a14-bac4-3e575436f5e6","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0875bd3f-fd00-443e-aa1a-b8f4e3af385d","keyframes":{"transform":["translate3d(0px, 44.34188%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3aa3727d-2779-45ee-974a-38523f092c4e","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4754e606-aedc-4a74-88e5-26222fbd70ba","keyframes":{"transform":["translate3d(0px, 98.29060%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Top influencers can earn upwards of $20,000 per post through sponsored partnerships and other income streams.

[{"selector":"#anim-2b9794ff-5a76-45ea-877c-67453e065399 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(40.33203115400296%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-0c05996b-e29b-4f2f-8988-605751babca7","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-56790b85-6f46-4681-8a27-ddf54e8afa8a","keyframes":{"transform":["translate3d(0px, 74.13193%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bdc2cfbe-d495-477e-b552-cc768fb17343","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ddbd8c78-d98f-4e56-90d1-e76149d604b2","keyframes":{"transform":["translate3d(0px, 44.34188%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9587292b-accd-4864-9819-2c1415724261","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d38aac65-d8fd-4a5f-9f88-ea5794a8ccd0","keyframes":{"transform":["translate3d(0px, 107.34036%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Ready to build your TikTok influence? Get started now!

[{"selector":"#anim-2f9ebde7-bf95-46a2-804c-22d1ff43ca3f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(4.67354901114581%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-46c0ae71-7863-4cf8-ac80-260faef25468","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-349afa60-17e6-429c-ae85-f19a685c9604","keyframes":{"transform":["translate3d(0px, 74.13193%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-26b162f3-af52-421e-a86a-1e95987d58b7","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-984fb641-baea-4b9c-8a4f-d3a935d79fcd","keyframes":{"transform":["translate3d(0px, 44.34188%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-45f26050-1ad3-4045-ad84-081d4945194d","keyframes":{"opacity":[0,1]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bb7fb74d-94c4-47f5-ad1e-cd8c8595ceab","keyframes":{"transform":["translate3d(0px, 192.23207%, 0)","translate3d(0px, 0px, 0)"]},"delay":390,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Mexico's "Grand Lady of Sinaloa": Remembering Lola Beltrán's Legacy

[{"selector":"#anim-4d7b60f4-cec8-4261-a4e5-eb3bef36c99c [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(12.514648210040342%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-00bc270e-0ac6-497b-aa0d-8665134bf73a","keyframes":{"opacity":[0,1]},"delay":100,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Learn more